Conversion optimisation

Conversion rate optimizationfor Shopify stores

Heatmaps, session replays and structured A/B testing on your Shopify theme to lift conversion rate, AOV and revenue per visitor.

What’s Included

Everything in this engagement

Conversion Research

Heatmaps, scrollmaps, session replays, user testing.

Hypothesis Backlog

Prioritised test ideas using ICE/PIE scoring frameworks.

A/B Testing

Structured tests via Convert, VWO or GA4 experiments.

Checkout Optimisation

Checkout extensibility, express pay, trust badges.

Mobile UX

Mobile-first redesigns of PDP, cart and PLP.

Speed Optimisation

Theme audits, app cleanup, Core Web Vitals.

Our Process

How we deliver

01

Research

Quantitative + qualitative research to find conversion leaks.

02

Prioritise

Build a backlog of test hypotheses ranked by impact/effort.

03

Test

Ship 2–4 A/B tests per month with proper statistical rigour.

04

Implement

Roll out winners permanently; iterate on themes that work.

41%

Avg CVR lift

18%

Avg AOV lift

4/mo

Tests shipped

38%

Lower CAC

What is Shopify Conversion Rate Optimization?

Shopify Conversion Rate Optimization is a specialised marketing engagement for Shopify and Shopify Plus stores. At RankMyShopify, we’ve spent 15+ years going deep on this single platform — meaning every strategy, audit and campaign we deliver is purpose-built for how Shopify actually works.

Why hire a Shopify specialist?

Generalist agencies spread themselves across WooCommerce, Magento, BigCommerce and custom carts. We don’t. We go 100% on Shopify so we can ship faster, optimise smarter, and deliver compounding results.

How we work

Every engagement starts with a comprehensive audit, followed by a prioritised 90-day roadmap. Our senior team then ships work weekly — campaigns, content, tests, integrations — with full transparency and revenue-first reporting.

Who this is for

  • Shopify and Shopify Plus brands with at least ₹10L/month in revenue
  • Founders and growth leaders looking for a true partner, not a vendor
  • Brands tired of generalist agencies that don’t know Liquid, Klaviyo or PMax inside-out
  • Companies ready to invest in compounding growth, not quick hacks

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Related Services

Pair with

Content Marketing

Blogs, guides, topic clusters

Analytics & Reporting

GA4, Triple Whale, attribution

Meta & TikTok Ads

Blogs, guides, topic clusters

FAQ

Frequently asked questions

Most engagements deliver 20–50% CVR lift in the first 6 months.

Convert.com is our default for Shopify. We also use VWO and GA4 Experiments.

Ready to scale your Shopify store?

Book a free 30-minute growth call with our Shopify specialists. We’ll audit your store and share an actionable roadmap — no obligations.