Organic growth & rankings
Shopify SEO services that compound organic revenue
We help Shopify stores rank product, collection and blog pages on Google turning organic search into your most profitable acquisition channel.
- Technical SEO
- Collection & product SEO
- AI search visibility
The real problem
Why Shopify SEO Breaks Differently Than Other Platforms
Shopify's biggest SEO risk isn't content quality. It's structure. These four problems rarely show up in a basic content audit, only when someone crawls the store the way Google does.
01
Duplicate URLs everywhere
Tag and filter collections spin off hundreds of near-duplicate pages, and product variants create their own indexable URLs that compete with each other.
02
Lost equity from old products
Discontinued products often 404 or redirect poorly, quietly leaking the authority of pages that used to rank and sell.
03
App scripts slowing the theme
Render-blocking app code, bloated JSON-LD and heavy images in Liquid themes drag down Core Web Vitals in ways generic SEO checklists miss.
04
Rankings that don't pay
A page-one keyword means little without sales. We judge SEO on real attribution data and plan it alongside your Google Shopping and PMax campaigns.
What's Included
What Our Shopify SEO Services Cover?
01
Shopify SEO Audit
Every successful SEO campaign starts with a detailed audit. We analyse your Shopify store for technical issues, crawlability, indexing, duplicate content, Core Web Vitals, URL structure, internal linking, and keyword opportunities. You'll receive a clear action plan that prioritises fixes with the biggest SEO impact.
02
Shopify Product Page SEO
Your product pages should rank and convert. We optimise product titles, descriptions, meta tags, image alt text, schema markup, FAQs, and internal links to help your products appear in relevant searches and generate more sales.
03
Shopify Collection Page SEO
Collection pages are one of the strongest ranking assets in Shopify. We optimise category content, keyword targeting, page structure, filters, internal linking, metadata, and user experience to improve rankings for high-intent commercial keywords.
04
Shopify Schema Markup
Structured data helps search engines understand your store and display rich results. We implement Product, Organization, Breadcrumb, Review, FAQ, Collection, and Website schema to improve visibility, click-through rates, and search performance.
05
Shopify Speed & Core Web Vitals
Website speed affects both rankings and conversions. We optimise images, reduce unnecessary scripts, improve Core Web Vitals, minimise app-related bloat, and enhance loading performance to deliver a faster shopping experience across all devices.
06
Shopify AI SEO & Topical Authority
Prepare your Shopify store for AI-powered search. We optimise your content using entity-based SEO, topical clusters, semantic internal linking, structured data, and AI-friendly content architecture to increase visibility in Google AI Overviews and emerging AI search experiences while strengthening traditional rankings.
Our Process
How Your Shopify SEO Project Runs
Weeks 1–2
Audit & Baseline
- Full crawl of your Shopify store
- GA4 and Search Console checked
- Competitor and keyword gap review
- Prioritised 90-day plan
Weeks 3–6
Fix & Map
- Duplicate, variant and redirect fixes
- Keywords mapped to collections and products
- Schema and Core Web Vitals work
- Internal linking structure
Months 2–3
Optimise & Publish
- Collection and product page copy
- Meta titles, descriptions and alt text
- Buying guides and blog content
- FAQ content for AI answers
Month 3 Onward
Grow & Compound
- Quality link building and digital PR
- AI search visibility tracking
- New pages for rising searches
- Ongoing testing and refinement
Every month you get:a rankings reporttraffic and revenue from SEOan AI visibility checka summary of work completednext month's plan
AI SEO & GEO
Get Recommended by ChatGPT, Gemini & Google AI
Shoppers now ask AI assistants what to buy before they ever see a search results page. We make your Shopify store easy for those tools to understand, trust and quote.
- Entity and brand clarity: consistent store, product and brand facts across your site, schema and profiles.
- Answer-ready content: FAQs, comparisons and buying guides built around the questions people ask AI tools.
- Structured product data: clean schema machines can read without guessing.
- Visibility tracking: we monitor where your store is mentioned and cited, and report monthly.
Real client data: UK Shopify store Krafty Kaur is cited on 33 pages across ChatGPT, Google AI Overviews, AI Mode and Gemini (Semrush).
AI visibility report · kraftykaur.com
Our toolkit
Trusted Shopify SEO Tools We Leverage
01
Plug In SEO
Identify and resolve technical SEO issues before they impact your rankings. We use Plug In SEO to monitor broken links, metadata, indexing problems, page speed warnings, and on-page SEO errors, ensuring your Shopify store remains search-engine friendly.
02
SEO Manager
SEO Manager helps us streamline on-page optimisation across your Shopify store. From custom meta titles and descriptions to redirects, image optimisation, and keyword management, we configure every setting to support higher search rankings and better user experience.
03
JSON-LD for SEO
Rich results start with structured data. We implement and configure JSON-LD for Products, Reviews, FAQs, Breadcrumbs, Collections, and Organisation schema to help search engines understand your store and improve visibility in search results.
04
TinyIMG SEO & Image Optimizer
Fast-loading images improve both rankings and conversions. We use TinyIMG to compress images without sacrificing quality, optimise image metadata, generate alt text, and improve Core Web Vitals for a faster shopping experience.
05
Auto Tagger for Products
Managing hundreds of products becomes easier with automated tagging. We configure product tags to improve collection organisation, internal linking, search filters, and navigation, making your Shopify store more user-friendly and SEO-friendly.
06
Redirectify
Avoid losing valuable SEO equity after product updates or store changes. Redirectify helps us create and manage 301 redirects, eliminate broken URLs, preserve rankings, and guide customers to the most relevant pages.
Case Study
Shopify SEO Results You Can Check
Krafty Kaur (kraftykaur.com) is a UK Shopify store selling Punjabi wedding cards and invitations. We handle their Shopify SEO, with collection-first keyword mapping, page optimisation, technical clean-up and content built around what couples search for.
Where they rank on Google UK today
#1“punjabi wedding cards”
#1“punjabi wedding card invitation”
#2“sukhmani sahib path invite”
#4“punjabi wedding invitation card”
Google Search Console · kraftykaur.com
Shopify sales dashboard
0Google clicks in 6 months
0Search impressions
0Ranking keywords
0Orders from Google in 30 days
Krafty Kaur results from Google Search Console and Shopify.
Know What You're Actually Buying
Generalist SEO Agency vs. RankMyShopify
Almost every SEO agency claims to work with ecommerce. Very few are built specifically around Shopify which means most are applying WordPress-trained checklists to a platform that breaks in completely different ways.
| Generalist SEO Agency | RankMyShopify | |
|---|---|---|
| Platform focus | Split across WordPress, WooCommerce, Magento, custom builds | 100% Shopify and Shopify Plus, exclusively |
| Technical audits | Generic checklist meta tags, headers, basic crawl | Shopify-specific duplicate collections, variant URL bloat, app-script bloat |
| Theme access | Relies on third-party apps for every fix | In-house Liquid developers who edit theme code directly |
| Collection page strategy | Treated like generic category pages | Optimised as Shopify's strongest commercial ranking asset |
| Core Web Vitals | Doesn't know Shopify's CDN or app-loading quirks | Diagnoses render-blocking scripts and CDN delivery specific to Shopify |
| Schema implementation | Basic Organization/Article schema | Product, Review, FAQ, Collection, Breadcrumb schema built for Shopify |
| Redirect management | Manual or missed entirely during product changes | Systematic 301 handling to protect equity on every SKU change |
| AI search readiness | Rarely structured for citation | Entity-based, topical clusters built for AI Overviews and AI search |
The real cost of a generalist SEO agency isn't the lower monthly retainer. It's the six months spent fixing duplicate collection URLs a WordPress-trained team never thought to check, or the rankings that plateau because nobody could actually edit your theme's Liquid code. Every fix we make accounts for how Shopify specifically generates, indexes, and structures pages because that's the difference between an SEO audit that reads well and one that actually moves rankings.
Pricing
Shopify SEO Plans for Every Stage
Starter
For new and small Shopify stores.
$150/month
- Shopify SEO audit
- Keyword research (2 competitors)
- GA4 & Search Console setup
- Collection page optimisation
Boost
For growing Shopify stores.
$250/month
- Advanced technical audit
- Product & collection keyword mapping
- Product & collection content
- Schema & internal linking
Growth
For established Shopify brands.
$350/month
- Full technical SEO
- Keyword gap & intent mapping
- Topical authority & content clusters
- Speed recommendations
Scale
For high-growth & Shopify Plus stores.
$500/month
- Large catalogue optimisation
- International & Markets SEO
- Advanced schema
- SEO migration support
Clear monthly pricing in USD. Not sure which plan fits? Start with a free AI SEO audit and we'll recommend one.
Related Services
CROConversion optimisation
Email & SMSKlaviyo retention
Shopify PlusEnterprise Shopify Plus
Pair with
Learn More
Shopify SEO Guides From Our Team
Complete Shopify SEO GuideThe full picture, from setup to scaling.Read guide
Shopify Keyword ResearchFind the searches that bring buyers.Read guide
Collection Pages for SEOTurn categories into ranking assets.Read guide
Product Page SEOProduct pages that rank and convert.Read guide
Shopify Structured DataSchema that search engines and AI can read.Read guide
Fixing Duplicate ContentStop Shopify URLs competing with each other.Read guide
Shopify SEO by industry: Fashion & Apparel · Clothing & Accessories · Beauty & Skincare · Jewellery · Health & Supplements · Kids & Baby
Shopify SEO by location: United Kingdom · United States · Australia · South Africa · Canada · Singapore · Saudi Arabia · New York City · Los Angeles · San Francisco · Chicago · Dallas · Seattle · Miami · Austin · London · Manchester
Request your free audit
Get in touch
We work with Shopify brands across India and globally. Whether you need a complete growth partner or help with a single channel, we’d love to hear from you.
We reply within 24 hours.
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FAQ
Frequently asked questions
Our Shopify SEO plans start at $150/month for new and small stores and go up to $500/month for high-growth and Shopify Plus stores. Every plan is a monthly retainer with no long lock-in. See what each plan includes on our Shopify SEO pricing page.
Initial ranking improvements within 60–90 days. Material organic revenue lift typically arrives in months 4–6.
Yes. Our team includes Shopify Liquid developers who edit themes directly — no fragile apps.
A Shopify SEO expert finds out why your store is not ranking and fixes it. As your Shopify SEO consultant, we audit your theme and site structure, research the searches your buyers use, improve collection and product pages, plan content and earn backlinks, then report on rankings, traffic and sales every month.
Choose an agency that works mainly on Shopify, can show real results for stores like yours and explains its process clearly. The best Shopify SEO agency will talk about collections, variants, apps and Shopify Markets, report on revenue as well as rankings, and never promise guaranteed #1 positions.
Our Shopify SEO checklist covers Search Console and sitemap setup, duplicate product and collection URLs, unique titles and meta descriptions, image alt text, page speed, internal links between collections and products, product and FAQ schema, and content for every key category. We work through it on every store we take on.
Ready to scale your Shopify store?
Book a free 30-minute growth call with our Shopify specialists. We'll audit your store and share an actionable roadmap no obligations.
